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 Dennis DeLaughter, owner of Vantage RM, a market advisory service, gave an overview of the
 rice market including the outlook for 2017 and the impact of 2016.

 Photo by John LaRose






Rice Marketing Analyst Offers Plan To Reap Success

BETTY VALLE GEGG-NAEGER
MidAmerica Farmer Grower

CAPE GIRARDEAU, MO.
   Dennis DeLaughter, owner of Vantage RM, a market advisory service, gave an overview of the rice market recently at the Missouri Rice Research and Merchandising Council meeting here.
   He discussed what’s happening in rice, including the outlook for 2017 and the impact of 2016. He also told those present what USDA reports mean and the impact they have.
   “We also look at what’s happening with soybeans and corn which can have an influence on rice this year,” he said. “My role is to provide a good view of the market, both from a world standpoint and the domestic standpoint, and what the 2017 year may bring, especially areas where there are both positive surprises and some negative surprises.
   “This is not a normal marketing year, it’s not a situation that we have had before. We have never been into anything like this before.”
   In 2016, acreage was up 606,000 higher than the past year, however there was a below average yield, and that specifically affected long-grain rice farmers.    If 2016 had been a normal or bumper year, the country just would have been buried in rice. In 2017, acreages are expected to be down 550,000 acres, but that’s still going to produce more than 2015 if production returns to trend-line yields. In that case, the country would have a burdensome supply situation throughout 2017. ∆
   BETTY VALLE GEGG-NAEGER: Senior Staff Writer, MidAmerica Farmer Grower

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